Commercial campaign of the first Tropicfeel sneakers in collaboration with the 37th America’s Cup. Visual conceptualization positioning Tropicfeel within the AC audience, integrating the brand into the sailing lifestyle.

Creative Direction: Guillermo Barguñó
Art Direction: Laura Agulló
Videography: Sergi Penalba
Photography: Lewis Beards

Studio Set Design: Pau Geis
Studio Photography: Marçal Vaquer
Studio Photography Assistant: Narcís Rovira
Art Agency: Reinaldo Camejo from Folch Studio